I'd been looking at the mat in the bathroom at home for ages, wondering if it could be 3D scanned. Where once it was fluffy and spongy, it had been walked on and washed so often that the tendrils were now limp and flattened. I took about 45 photos on my phone, ran the through Reality Capture and managed some decent height and normal maps using 3DSMax and Knald. Seam removal was done in Artomatix, materials and rendering in Toolbag 3 using fuzz and SSS.
Material - Fluffy bath mat